Jan 15, 2025  
Butler University Bulletin 2023-2024 
    
Butler University Bulletin 2023-2024 [ARCHIVED CATALOG]

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MK 491 - International Marketing


Min Units: 3
Max Units: 3
Centers on the development of international marketing strategies and tactics, analyzing the roles of culture, government and economics. Important regions/markets are woven into the discussion and cases. (U) Fall, Spring, Summer
Prerequisite(s): MK 380  or MK 280 



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