Jun 16, 2024  
Butler University Bulletin 2023-2024 
  
Butler University Bulletin 2023-2024

Strategic Communication, MS


Return to {$returnto_text} Return to: Program Offerings

The Master’s in Strategic Communication is a flexible, 30-credit hour, completely online master’s degree program that can be completed in as little as 20 months, if continuously enrolled. The program builds on students own professional experience, knowledge, and passion to advance within the various disciplines that make up the field of strategic communication. It is primarily designed for early- and mid-career professionals seeking a career change or career enhancement. Additional information about this program may be obtained from the program’s website, www.butler.edu/stratcomm-graduate-programs.

Master’s in Strategic Communication Student Learning Outcomes

The faculty of the Department of Strategic Communication have identified the following outcomes for students completing the Master’s in Strategic Communication curriculum. They address what students should know, be able to do, and value.

  • Apply theoretically informed and professional best practices to address strategic communication problems and opportunities.
  • Utilize research skills to analyze, assess and evaluate strategic communication audiences, contexts and campaigns.
  • Execute communication strategies and tactics on multiple media platforms aimed at diverse audiences using best practices of strategic communication management.
  • Demonstrate values and practices reflecting ethical strategic communication in a dynamic and global communication landscape.

Curriculum


Two components comprise the Master’s in Strategic Communication curriculum:

The Program Core (15 Required Credit Hours)


offers a strong foundation for success within the contemporary communication environment and includes the following courses:

Elective Courses (15 Required Credit Hours)


allow students to develop expertise in a wide variety of specific areas within the field of strategic communication and includes the following courses:

Return to {$returnto_text} Return to: Program Offerings